What happens when a guy just wants to feed his parrot something fresh — something healthy? That same guy, unhappy with what he saw in the marketplace, does some research and develops a new product line that is more than just “feed” but almost a “Pet and livestock, lifestyle product”.
Hillsboro Feed Company wanted to educate pet owners and farmers on the real benefits of “feeding their animals fresh food.” Our job was to develop in-store signs and advertising enforcing the messages of “fresh food” and “treating your animals like family” because most of them are.