The People’s Builder
Street / Curb-Side Signs Placed Next To Bare Lots, Construction Sites and New Builds: We were hired to inject a bit of humor into their materials and avoid the standard “Smiling Relator” images used in print, neighborhood signs, and fliers.
The goal was to slow traffic in front of a People’s Builder lot or homesite by creating messaging that was ripe for a double take and a re-read.